Running a business can be challenging, more so when facing challenges. Our team is here to help you understand the challenge and explore solution options. Our services listed are a sample of processes that can help you explore options and work towards solutions. If you need a particular service you do not see listed here; please contact us.
|Business Support||Marketing Support||Economic Development Support|
|Coaching||PR/ Marketing||City Reports|
|Facilitation||Search Engine Optimization||Contracted Representative|
|Fractional COO||Storytelling||Business Retention and Expansion|
List of Services
Business Analysis - Organizational Support
Knowing where you stand is essential to creating effective strategies for present and future positions. Business analytic tools can provide accurate assessments to test and verify the status of your business or organization. We can collect data for the proper evaluation. We can advise interpretations of profile reports to help you assess where your business is strong and what your options are for moving forward. Some of the assessment tools available include P.E.S.T.E.L. and S.W.O.T. analysis. More specific tools and assessments are accessed according to individual industry and need.
Keywords: Development, Data Reporting & Analytics
Business Retention and Expansion (BR&E)
I worked as a Chamber of Commerce Executive in the Director of Economic Development role oversaw several programs, including a formal Business Retention and Expansion (BR&E) program. I also received a training certificate from the International Economic Development Council. The success I had in this position was building a solid network of resources to help businesses at various stages of development from public agencies across the local, county, state, and national resources. I also worked as a connection between industry and education (middle school to post-secondary). I've also brokered deals in development, merger and acquisitions, and troubleshooting issues for local businesses.
Keywords: Economic Development, Data Reporting & Analytics, M&A, BR&E
Coaching - Listening and Advising
Sometimes, experts in their industry need help to get organized and strengthen a strategic position. A consultant can act as an engaging]sounding board that reflects the positive aspects of your expertise so that you can critically evaluate and strategically engage a direction for your business. We have found this process valuable involving listening and reflecting, encouraging and facilitating creativity, and providing professional and measured feedback.
Keywords: Coaching & Training Services, Leadership Transition, Strategic Doing, Ideation
City Reports - Economic Data and Local Narratives
In exceptional cases where a business seeks to move or expand, it becomes necessary to explore a new market or a known market freshly and uniquely. A City Report collects baseline data about the city and region. A full report includes market conditions, industry-specific analysis, and scope and culture integration recommendations.
Keywords: Development, Data Reporting & Analytics
Facilitation - A Third Party Helper
When unique and creative individuals contribute to an extraordinary effort, there are bound to be complications, miscommunications, and misunderstandings. Usually, we can resolve challenges in the workplace through monitored facilitation. We can work with key personnel to assess strengths, personality preferences, and communication profiles to increase understanding. We can also use this data to provide professional recommendations to encourage efficient communication that will help streamline conversations and lead to effective resolutions.
Keywords: Team Building, Organizational Behavior, Conflict Resolution, Strategic Doing, Ideation
Fractional Chief Operations Officer
Fractional COO offering for emerging businesses that need operational support. There are a few options of how we can provide support.
PR/Marketing - Supporting Your Efforts
You know your business. It's sometimes difficult to explain it to others. We can help you develop a process for marketing. Our consultants can train and develop personnel on your team to generate or enhance a marketing campaign. We can teach someone to compose Press Releases, maintain a Social Media presence, generate influential blogs, create company profiles or individual professional bios, and intensify current marketing efforts.
Keywords: Public Relations, Organizational Behavior, Coaching & Training Services
Storytelling - Capture your Narrative
Shaping the narrative of your business in today's world can be an intimidating task, but it doesn't have to be! One of our consultants can provide an external perspective and help you find your story and secure your place in today's market. We can interview key personnel, review historical documents and collect impressions from the community, past and present. With this information, we can work with as much as little collaboration to create a narrative that helps you tell the story of your business and control the shape of the outgoing record.
Keywords: Public Relations
Search Engine Optimization
Search Engine Optimization is the process of improving a website's ability to be indexed by search engines for the terms you want to be associated with your website to be displayed when people search for these terms. The key is to understand what the search engines look for and index websites. Couple this with an understanding of how people search for products/services/solutions. The tactics are simple; getting it right is more complicated. I created a whole service line called Waymakerseo.com. Check out WaymakerSEO for more info.
Keywords: Search Engine Optimization, SEO, Technical SEO, SEO Audit, SEO Consultant